Established companies offer the greatest potential for digital transformation. However, traditional industrial companies are too focused in the concentration of their digitization strategy on optimization of the processes used in their existing business. Experts are noticing that established companies are still targeting new growth through new services too rarely. It is precisely here that traditional companies and start-ups can learn from each other successfully, as examples from the metals industry demonstrate convincingly.
Such examples of successful digital transformation are being presented at the metallurgical trade fair METEC at “The Bright World of Metals” June 25- 29 in Düsseldorf, Germany.