Gerdau Announces New Branding
The company’s new logo has also undergone a subtle revitalization. Although the new brand has already launched, change will gradually occur over the next 12-18 months. The company recently announced plans to invest $320 million to expand its SBQ steel production capacity in North America by 400,000 metric tons through 2014. In addition, studies are being conducted to build a new special steel mill with an installed capacity between 700,000-800,000 metric tons.