John Maynard Keynes stated in A Treatise on Money, "The engine which drives Enterprise is not Thrift, but Profit." So how would Keynes approach the purchase of a $500,000 dollar thermal oxidizer? It's obvious that wrangling with difficult financial resource decisions on a daily basis is a part of business. So when does it make sense to incur debt in the short-term to sustain profit? The truth is, if we had the absolute answer to this question, all of us would be financially better off.
Keynes believed that deficit spending (debt swelling) is a necessary part of economy building. For the most part, industrial financial planning has embraced this idea. We've all heard it before- "It takes money to make money." And business is not afraid to spend money if a return on the investment can be realized. The key for environmental managers is to convince financial decision-makers when it makes sense to spend money on pollution abatement and control.